Q4 2020 Performance of Top Film & Television Android Apps in the US

In the fourth quarter of 2020, the Film & Television category saw significant user engagement on the Android platform in the United States. Performance metrics of the top applications reveal trends in downloads and weekly active users.

Disney+ demonstrated a strong quarter, with a notable increase in downloads from 188K in the last week of September to 425K in the final week of December. Weekly active users also showed an upward trend, peaking at 5.1M in the week of December 21st.

For HBO Max: Stream TV & Movies, revenue surged to $2M in the week of December 21st, aligning with a spike in downloads which hit 563K the same week. Weekly active users mirrored this growth, reaching a high of 2.3M in the third week of December.

STARZ experienced a steady revenue stream, with a slight increase from $317K at the start of the quarter to $340K at the end. Downloads saw a significant jump to 88K in the last week of December, and weekly active users grew to 324K, indicating a growing interest in the app.

Crunchyroll also had a positive quarter, with revenue growing from $260K to $326K by the end of December. Downloads peaked at 63K in the first week of December, while weekly active users reached a high of 793K in the same period.

Lastly, Paramount+ witnessed a consistent revenue increase, ending the quarter at $261K. Downloads remained stable with a slight uptick in November, and weekly active users showed a peak at 406K in the final week of November.

Sensor Tower's data indicates that the Film & Television category on Android in the US maintained a robust performance in Q4 2020, with some apps showing particularly strong growth in user engagement and downloads. For more insights, Sensor Tower's platform offers a comprehensive analysis of the app market.